I tend to sense what is missing and what is emerging. I look several steps ahead, but prefer to move forward through small, low-fi experiments - learning by testing, adjusting and building momentum.
Today, I bring that approach into complex organizations, working across teams to challenge assumptions, bring different perspectives together and turn insight into direction.
As a service designer, leveraging my background in fashion, I was tasked with constructing a business case for a children's wear rental service. The primary objective was to explore the seamless integration of this process into the current production cycle within the fashion and retail industry.
Several years later, I had the opportunity to collaborate with a startup specializing in precisely that – rentals. I provided an insightful report derived from engaging users to enhance user-friendliness and refine their offerings, aligning them more closely with genuine user needs.