DESIGNING MEANINGFUL FUTURES
LISA VÅGLUND ZAMANZADEH
DESIGNING MEANINGFUL FUTURES
DESIGNING MEANINGFUL FUTURES

Designing a truly circular product

Project Halo is a significant endeavour that centers around the H&M Group's quest to provide customers with genuinely circular products & services. The project stod as a collaborative effort between the H&M Design Studio and IDEO.

In this initiative, my role entailed co-leading the project, a role that brought forth critical responsibilities.

In this capacity, our team delved into extensive research and design activities, uncovering a wide array of insights and innovative design solutions.  >>Our primary aim was to create a service that not only inspires but also guides consumers toward embracing circular behaviours.

DESIGNING MEANINGFUL FUTURES
DESIGNING MEANINGFUL FUTURES

Through our collaborative efforts, we strived to align the project with the vision of a more sustainable and circular fashion industry. The outcome was a promising step towards this goal, with the potential to revolutionize how consumers engage with fashion and promote sustainable practices.

#customerinterviews #research #workshops
#sharebacks #insightcreation #opportunitycrFTING #PROTOTYPING #CO-CREATION #stakeholder_management 

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Trained in rigorous design methodology and artistic practice at the Royal Danish Academy (2005–2011),
I spent over a decade working as a fashion designer before expanding my practice into service and systems design.

I tend to sense what is missing and what is emerging. I visualize several steps ahead and move into action through small,
low-fi experiments. I learn by testing, adjusting and building momentum.

Today, I work across teams in a global organization to challenge assumptions and inform decisions through
a clear user perspective -across digital and physical contexts.

DESIGNING MEANINGFUL FUTURES

>>>

DESIGNING MEANINGFUL FUTURES

Trained in rigorous design methodology and artistic practice at the Royal Danish Academy (2005–2011),
I spent over a decade working as a fashion designer before expanding my practice into service and systems design.

I tend to sense what is missing and what is emerging. I visualize several steps ahead and move into action through small,
low-fi experiments. I learn by testing, adjusting and building momentum.

Today, I work across teams in a global organization to challenge assumptions and inform decisions through
a clear user perspective -across digital and physical contexts.

>> more